It’s $5 is set to open Saturday in the former No Frills on 1817 W. Broadway.

“After some struggles and scares with zoning and the city, (we’re) happy to announce we will be able to open this Saturday at the new location,” owner Ryan Wager said. "I'm very impressed with the city of Council Bluffs."

Wager said he plans to have a larger grand opening celebration in the coming weeks, after some painting and signage has been installed.



“(We’re) going to do this one right and put down some roots,” he said. “We are making this place a real store, now that we have a firm ground to plant in.”

Wager opened the It’s $5 store at the mall over a year ago, but was given notice in December to vacate the property by the end of 2019, along with other tenants. He was able to negotiate a lease in a new location and reopen a day earlier than planned.

It’s $5, the outlet for products that are overstocked goods purchased from online retail suppliers, will have the same concept at its new location: On Saturday and Sunday, every item in the store is $5; on Monday, the items are two for $5. Tuesdays see everything in the store sold at three for $5, Wednesdays items are 4 for $5, Thursday, items are 5 for $5 and Friday, everything in the store is available at 10 items for $5.

Wager said he plans to open another Iowa location in early February, pending the sale of the former Shopko building at 109 N. Market St. in Audubon.

Shopko closed after the company filed a Chapter 11 bankruptcy in January of last year.

— Reporter Jon Leu contributed to this report.

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